Bilibili Inc.
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Bilibili Inc. (BILI)

Profitability & Net Margin History

Current Net Margin

6.17%

Bilibili Inc. currently has a net profit margin of 6.17%. Net margin is a key efficiency ratio that measures what percentage of each dollar of revenue actually results in profit for the company.

Historical Margin Data

Quarterly and annual profitability trends

DateRevenue ($B)Net Income ($B)Net MarginChange (bps)
2025-12-318.210.516.17%5
2025-09-307.690.476.12%313
2025-06-307.340.222.98%311
2025-03-317.00-0.01-0.13%129
2024-12-317.730.091.16%225
2024-09-307.31-0.08-1.09%885
2024-06-306.13-0.61-9.93%328
2024-03-315.66-0.75-13.21%721
2023-12-316.35-1.30-20.42%286
2023-09-305.81-1.35-23.28%588
2023-06-305.30-1.55-29.16%1674
2023-03-315.07-0.63-12.42%1195
2022-12-316.14-1.50-24.37%525
2022-09-305.79-1.72-29.62%1134
2022-06-304.91-2.01-40.95%424
2022-03-315.05-2.28-45.19%907
2021-12-315.78-2.09-36.12%1530
2021-09-305.21-2.68-51.42%2649
2021-06-304.50-1.12-24.93%177
2021-03-313.90-0.90-23.16%161
2020-12-313.84-0.83-21.56%1199
2020-09-303.23-1.08-33.54%1190
2020-06-302.62-0.57-21.65%147
2020-03-312.32-0.54-23.12%405
2019-12-312.01-0.38-19.07%285
2019-09-301.86-0.41-21.91%157
2019-06-301.54-0.31-20.34%680
2019-03-311.37-0.19-13.54%204
2018-12-311.16-0.18-15.57%713
2018-09-301.08-0.24-22.70%1589
2018-06-301.03-0.07-6.81%26
2018-03-310.87-0.06-6.55%45
2017-12-310.73-0.05-7.00%499
2017-09-300.73-0.01-2.00%664
2017-06-300.58-0.05-8.65%725
2017-03-310.42-0.07-15.90%19072
2016-12-310.22-0.45-206.62%6894
2016-09-300.14-0.19-137.68%

* Net margin = (Net Income / Total Revenue) * 100. Based on official SEC filings.