Harley-Davidson, Inc.
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Harley-Davidson, Inc. (HOG)

Profitability & Net Margin History

Current Net Margin

-56.29%

Harley-Davidson, Inc. currently has a net profit margin of -56.29%.

Financial Fundamentals

HOGQuarterly Data • 5Y View

Historical Margin Data

DateRev ($B)NI ($B)Net MarginChange (bps)
2025-12-310.50-0.28-56.29%8444
2025-09-301.340.3828.15%1992
2025-06-301.310.118.23%178
2025-03-311.330.1310.01%2701
2024-12-310.69-0.12-17.00%2734
2024-09-301.150.1210.35%314
2024-06-301.620.2213.48%10
2024-03-311.730.2313.58%1113
2023-12-311.050.032.45%1037
2023-09-301.550.2012.82%51
2023-06-301.450.1812.32%468
2023-03-311.790.3017.00%1334
2022-12-311.140.043.67%1218
2022-09-251.650.2615.84%115
2022-06-261.470.2214.69%19
2022-03-271.500.2214.88%1276
2021-12-311.020.022.12%981
2021-09-261.370.1611.94%153
2021-06-271.530.2113.47%475
2021-03-281.420.2618.22%3151
2020-12-310.73-0.10-13.29%2361
2020-09-271.170.1210.31%2097
2020-06-280.87-0.09-10.66%1603
2020-03-291.300.075.37%411
2019-12-311.070.011.26%554
2019-09-291.270.096.80%518
2019-06-301.630.2011.98%274
2019-03-311.380.139.24%920
2018-12-311.150.000.04%861
2018-09-301.320.118.65%549
2018-07-011.710.2414.15%281
2018-04-011.540.1711.33%1066
2017-12-311.230.010.68%525
2017-09-241.150.075.93%874
2017-06-251.770.2614.67%226
2017-03-261.500.1912.41%816
2016-12-311.110.054.25%470
2016-09-251.270.118.95%612
2016-06-261.860.2815.07%75
2016-03-271.750.2514.31%1074
2015-12-311.180.043.57%708
2015-09-271.320.1410.65%578
2015-06-281.820.3016.43%30
2015-03-291.670.2716.13%993
2014-12-311.200.076.21%532
2014-09-281.300.1511.53%617
2014-06-292.000.3517.70%230
2014-03-301.730.2715.41%907
2013-12-311.190.086.33%578
2013-09-291.340.1612.11%304
2013-06-301.790.2715.14%88
2013-03-311.570.2214.26%823
2012-12-311.170.076.03%468
2012-09-301.250.1310.72%358
2012-07-011.730.2514.29%226
2012-04-011.430.1712.03%311
2011-12-311.180.118.93%421
2011-09-251.400.1813.14%48
2011-06-261.510.1912.66%292
2011-03-271.220.129.74%1405
2010-12-311.08-0.05-4.32%1137
2010-09-261.260.097.05%161
2010-06-271.310.075.44%268
2010-03-281.210.032.76%2074
2009-12-311.22-0.22-17.98%2011
2009-09-271.250.032.13%56
2009-06-281.260.021.57%692
2009-03-291.380.128.48%246
2008-12-311.290.086.02%569
2008-09-281.420.1711.70%246
2008-06-291.570.2214.17%19
2008-03-301.310.1914.36%94
2007-12-311.390.1913.42%377
2007-09-301.540.2617.19%74
2007-07-011.620.2917.93%300
2007-04-011.290.1914.93%156
2006-12-311.890.2513.37%574
2006-09-241.640.3119.12%144
2006-06-251.380.2417.68%69
2006-03-261.380.2316.99%15
2005-12-311.340.2317.14%138
2005-09-251.430.2618.51%71
2005-06-261.330.2417.81%59
2005-03-271.240.2318.39%128
2004-12-311.220.2117.11%49
2004-09-261.300.2317.60%102
2004-06-271.330.2518.62%107
2004-03-281.170.2017.55%180
2003-12-311.160.1815.75%101
2003-09-281.130.1916.77%17
2003-06-291.220.2016.59%87
2003-03-301.180.1915.72%102
2002-12-311.030.1514.70%16
2002-09-291.140.1714.53%93
2002-06-301.060.1413.60%122
2002-03-310.970.1212.38%86
2001-12-310.890.1213.23%27
2001-09-230.860.1112.97%44
2001-06-240.860.1213.41%141
2001-03-250.770.0912.00%42
2000-12-310.760.0912.41%78
2000-09-240.710.0811.63%37
2000-06-250.750.0912.00%22
2000-03-260.680.0811.78%58
1999-12-310.660.0711.20%71
1999-09-260.620.0710.49%78
1999-06-270.610.0711.27%71
1999-03-280.560.0610.56%27
1998-12-310.560.0610.83%70
1998-09-270.520.0510.13%58
1998-06-280.520.0610.71%113
1998-03-290.470.049.58%15
1997-12-310.450.049.73%48
1997-09-280.440.049.25%183
1997-06-290.440.0511.08%164
1997-03-300.430.049.44%627
1996-12-310.380.0615.70%710
1996-09-290.390.038.61%155
1996-06-300.390.0410.16%127
1996-03-310.370.038.89%

* Basis Point (bps) change measures sequential efficiency shifts. 100 bps = 1.00% Margin change.